Why Google My Business is Important for Your Brand?

Location is the most important component of any business. A good location allows your customers to see where you are and attract the right target audience to your business. Similarly, having a strong online web presence is extremely important to attract the right audience to your business. Visibility is everything and that is where Google My Business comes in. A Google My Business account lets you show up in search results when people are looking for you online and provides them with a verified snapshot of your business. It’s free, which makes it an affordable marketing tool for small and big businesses alike. Here are a few tips on why it is important

– Be Discoverable:
A Google My Business listing ensures that when someone looks for your company on Google Search or Google Maps, they will find it an accurate location, this will also help with your local website SEO. For eg, if you are a restaurant in Jumeirah, you would want your business to show up when anyone searches for “restaurants in Jumeirah”

– Keep Customers Informed:
Google My Business includes contact information, business hours, and other essential details. You can post updates to share that you’ve expanded services, temporarily closed, or fully reopened. A Google My Business account lets you keep customers informed.

– Boost Consumer Feedback:
Having positive customer reviews will help boost your credibility with Google. Customer reviews on Google help in building the credibility of your brand. Google also allows you to share posts, products, and offers on Google My Business just like on social media. You also have the opportunity to respond to any queries which your customers might have. This is especially important if you are in the services business such as healthcare.

So there you have it, a few important tips on why Google My Business is important. Register your business on google for the best results. We here at Light Digital are a full-fledged Digital Marketing and SEO Agency Dubai, offering a turnkey solution to all your marketing and advertising needs. If you need help with Google My Business, we are here for you. Google My Business is an integral part of our SEO services, where we support businesses in improving their Google search rankings and overall volume of audience reach. Get in touch with the best digital marketing agency in Dubai, Light Digital Team today at https://lightdigital.ae/