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Stop Losing Sales

Grow Smarter with AI SEO

We help eCommerce brands turn their website into a high-converting, revenue-generating machine — powered by organic AI-driven SEO. 
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We do SEO for the AI era, turning your website into a 24/7 revenue engine with ChatGPT, Gemini, and more.

We do SEO for the AI era, turning your website into a 24/7 revenue engine with ChatGPT, Gemini, and more.

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About Us

We’re not your typical SEO company. Most agencies promise you “page one on Google.” But page one alone doesn’t pay the bills. What matters is sales, revenue, and long-term growth- and that’s exactly where we focus. At Light Digital, we go beyond rankings and Google visibility. Our approach is AI-driven, ensuring your brand has a strong presence on AI platforms like ChatGPT, Gemini, Perplexity, Claude, and more.
We help eCommerce and B2B businesses reduce dependency on paid ads, attract more customers, and build steady revenue through AI-powered SEO that compounds over time.

Our approach is simple: more visibility > more sales > more revenue > more profit.

And while we handle all the heavy lifting- strategy, optimization, performance tracking, we want you in a place of complete peace of mind knowing your growth is in expert hands.

We don’t just want to be your SEO team. We want to be your AI-powered growth partner.

The AI-Search Movement

AI tools and chat-based search engines are changing how people search and discover products. Most people still think “search” means Google. But the game has changed. And most brands aren’t ready.
  • Are AI platforms completely skipping your brand in their responses?
  • Do your products rank on Google, but never show up in AI-generated answers?
  • Has your organic traffic started declining even though your SEO KPIs look “healthy”?
That’s because AI search behaves differently than traditional Google search.
With platforms like Google SGE, ChatGPT, Claude and Perplexity giving users shortlisted one-click answers, they decide which brands to recommend — and ignore the rest.
If your brand or eCommerce store is not optimised for AI-generated search responses, you’re invisible and losing sales.

About Varuna Mehta

Hi, I’m Varuna, also known as the “SEO Queen”. I am a AI SEO Expert. He help Founders of health and wellness eCommerce brands increase direct website sales through strategic Google & AI-driven SEO.

We optimize websites to rank on page 1 of Google for the right keywords—organically, without paid ads! We also help content optimization for increasing visibility on AI search platforms like ChatGPT, Perplexity, Claude, etc. My mission is to help these brands grow their visibility, stop bleeding money on ads, reduce reliance on third-party marketplaces, and scale profitably across borders.

If low sales, poor visibility, or high third-party commissions are holding you back, let’s connect! I’m also passionate about digital content creation and recently completed ‘100 Days of Marketing Magic’, where I shared daily video insights to help business owners with practical marketing tips.

Beyond marketing, a woman entrepreneur with 15+ years of experience in corporate digital marketing, a mother, wellness advocate and a Certified Yoga Instructor, bringing balance to both business and life.
Varuna Image (535 x 643 px) (1)

About Me

Don’t just rank — get recommended by AI.

Hi, I’m Varuna, also known as the “SEO Queen”. I am a AI SEO Expert. He help Founders of health and wellness eCommerce brands increase direct website sales through strategic Google & AI-driven SEO.

We optimize websites to rank on page 1 of Google for the right keywords—organically, without paid ads! We also help content optimization for increasing visibility on AI search platforms like ChatGPT, Perplexity, Claude, etc. My mission is to help these brands grow their visibility, stop bleeding money on ads, reduce reliance on third-party marketplaces, and scale profitably across borders.

If low sales, poor visibility, or high third-party commissions are holding you back, let’s connect! I’m also passionate about digital content creation and recently completed ‘100 Days of Marketing Magic’, where I shared daily video insights to help business owners with practical marketing tips.

Beyond marketing, a woman entrepreneur with 15+ years of experience in corporate digital marketing, a mother, wellness advocate and a Certified Yoga Instructor, bringing balance to both business and life.

Explore Our Resources

Free guides

We make sure your brand actually shows up in AI-generated answers — not just on traditional search pages.
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100 days of Marketing

We format your content in a way that AI tools can easily read, interpret and recommend to users.
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E-commerce Toolkit

We write product content that is clear, structured and highly relevant for AI-powered product queries.
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GEO (Generative Engine Optimization)

We make sure your brand actually shows up in AI-generated answers — not just on traditional search pages.

Content Structuring for AI

We format your content in a way that AI tools can easily read, interpret and recommend to users.

AI-Ready Product Descriptions

We write product content that is clear, structured and highly relevant for AI-powered product queries.

FAQ + Conversational Content

We add question-based content that mirrors how real users ask questions — so AI can match your answers.

Multi-Platform Visibility

We optimise for all key AI platforms — including ChatGPT, Perplexity, Gemini and Google SGE — so your brand appears wherever people search.

Follow Varuna Mehta to learn more about AIO & GEO.

Aspect Tradtional SEO (Google) AI SEO / GEO
Search Behavior Users Browse a list of results on the basis of keyword(s) used. Users get a single summarised answer, shortlisted based on your requirement.
Result Format 10-15 links on a SERP- that you need to further shortlist and select. One AI-generated response - curated based on your prompt.
Discovery Keywords + backlinks Structured, entity-rich content from verified sources.
Click Opportunity Multiple Opportunities One or two brands featured
Optimization Focus Ranking Pages Being included in AI responses
Best For Informational / transactional searches Conversational, product-influencing answers

Client Testimonials

This section showcases testimonials from satisfied clients who have benefited from your services.

Lincoln Carder

CEO, ABC Corporation

"I've been using their services for over a year now, and I couldn't be happier. Their team is responsive, knowledgeable, and always goes above and beyond to deliver results. Highly recommended !."

Lincoln Carder

CEO, ABC Corporation

"I've been using their services for over a year now, and I couldn't be happier. Their team is responsive, knowledgeable, and always goes above and beyond to deliver results. Highly recommended !."

Lincoln Carder

CEO, ABC Corporation

"I've been using their services for over a year now, and I couldn't be happier. Their team is responsive, knowledgeable, and always goes above and beyond to deliver results. Highly recommended !."

FAQ

You’re in Safe Hands

AI SEO focuses on making your brand appear in answers generated by AI tools like ChatGPT and Google SGE. GEO stands for Generative Engine Optimization.

Traditional SEO is about ranking on search engines like Google. AI SEO is about being mentioned or linked in AI-generated answers.

Because AI uses different signals — like structured content, authority, and entities — not just keywords or backlinks that SEO would traditionally focus on.

Not completely — but it's already changing how people search. Smart brands are optimizing for both. AI is a future-proof approach for your brand and sales growth.

Absolutely. If you're not part of AI responses, you miss out on influencing a growing segment of buyers.

Yes. AI pulls content organically — which makes optimization even more important.

No. Like SEO, AI SEO needs regular updates as platforms evolve and queries change.

Yes. We create a combined strategy to help your brand stay visible across all Google and AI search engines. Our Sales Accelerator is a full-service SEO and AI visibility retainer - perfect for brands ready to grow direct sales, reduce marketplace dependency, and build lasting SEO authority. Know more here.

Reach out for a discovery call

    We specialize in helping eCommerce brands
    grow their online sales through Google and
    AI-driven search engine optimization.

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